Novag SAS, a leading French manufacturer of no-till agricultural equipment, has been at the forefront of innovation in the direct seeding sector since launching its T-Force Plus series in 2011. The company’s state-of-the-art technology, particularly the T-Slot Opener, has a proven track record dating back to the 1970s and is widely recognized and utilized worldwide for its efficiency in seed placement.
Novag’s product range includes machines from 1.5 to 10 meters in working width, customizable to suit various farming needs. Customers can choose configurations that include up to four seed tanks, different row spacings, seed flow monitoring systems, and advanced tramline systems. Since 2024, Novag has integrated ISOBUS technology, enabling precision farming techniques such as seeding based on prescription maps, further enhancing operational flexibility and efficiency.
Novag’s machines are now found across the globe, with many customers enjoying direct support and service from the manufacturer. Until recently, this was also the case for the United Kingdom. However, as of June 2024, Novag has secured a robust partner for sales and service in the UK—James Alexander and his company Primewest.
James Alexander brings extensive expertise to this collaboration, having previously built and sold no-till drills featuring the same T-Slot Opener system. As a contractor managing two arable farms, he has gained over 25 years of experience in Conservation Agriculture, making him an ideal partner for Novag’s operations in the UK. Novag is thrilled to work with someone who understands both the technology and the practical applications of their equipment.
For farmers interested in seeing Novag’s direct seeding technology firsthand, demonstrations can be arranged on their own farms by simply filling out a form on the Novag website (novagsas.com). Additionally, three field days are planned for the spring seeding season, where visitors can observe the machines in action and speak with the Novag and Primewest teams.
The partnership between Novag and Primewest signals an exciting development for UK farmers, offering advanced, sustainable farming solutions backed by decades of expertise.
